Halo is a trilogy of video games for Microsoft's Xbox 360 created by Bungie Studios and has swiftly come to be one of the fastest selling games ever. The customary Halo game was launched on November 15, 2001.
The Halo action Figures have been ready since the release of Halo 2 was released in 2004 but it is only since March, 2008 that they indeed took off and fans have been clamouring out for them ever since.
Halo Toys
Many retailers have reported fabulous sales. Wal-Mart, Toys 'R' Us, Kb Toys and GameStop all description that the figures are disappearing off the shelves approximately as soon as they reach the stores in scenes reminiscent of the 70's and Star Wars, and they're demanding more, More, More!
So why are they so popular?
There are two major factors that have come into play recently that have influenced the shop and thus the question for these figures
First, on September 25th 2007 Halo 3, the third and last installment of the game was officially released and within the first 24 Hours it had grossed an estimated 0 million in sales in the Us alone, development it the biggest ever entertainment event in history, surpassing such events as the release of the new Harry Potter book and the release of the Spiderman 3 movie.
The second factor, and probably more important, was that Microsoft awarded McFarlane Toys the license to produce the Halo 3 action Figures.
McFarlane are one of the biggest and most respected of all the action figure manufacturers and as well as being well established they are also well respected by fans and collectors alike.
McFarlane Toys hav a very well established collector's base and reputation within collectors shop giving them the double whammy of being able to shop the Halo action figures to the mass shop and collectors market.
McFarlane also has well established relationships with the likes of Toys-R-Us, Wal-Mart, Gamestop, Eb enabling them to get the "toys" into the hands of the fans across the nation and internationally. This also meant that many fans, gamers and collectors, despite the fact that the game and figures had been out for some time, were able to get their hands on the Halo action figures for the first time.
McFarlane's experience, understanding and knowledge of the collectors shop has also given them a huge advantage over other clubs and has allowed them to create a hunger and need for these figures by limiting their production, retention a constant contribute of new figures ready and ensuring there are exclusive, variant, and chase figures ready to cater to the collectors market.
There have been three "main" series of Halo action Figures released, each with a base set of approx six figures. These "base" sets are the figures that are mass produced and effortlessly ready straight through mass retailers such as Toys R Us, Wal-Mart, Eb, Gamestop etc.
But each series has also has a number of exclusive and variant figures available, e.g. In series 2 there are as many as 18 (Yes, Eighteen) different variant and exclusive Spartan figures available! These chase or variant action figures are very limited in numbers and are either exclusive to sure shops or retailers or special event figures.
As a corollary many of the series 1 Halo Figures action Figures are already becoming particularly sought after and rare, especially the grunts which are already selling for up to double their customary price on the secondary market
And there's more to come...
In 2009 McFarlane Toys will be releasing a number of new Halo 3 products together with a range of 12-inch Halo action Figures, statues, interchangeable armor and helmets, 3 inch tradable figures and a range of Halo Wars figures based on the extremely improbable new Halo strategy game.
Have You Seen the Halo activity Figures?Recommend : Motorcycle Store video games Store
